Listen to this Podcast with Ian who is the founder of Zip Recruiter.

Here are my key takeaways from this interview that is well worth your time:

  • Success is not measured by how unhealthy you become.
  • Rarely ever have more than 2 paragraphs in an email.
  • Make the 1st sentence the main point or takeaway.
  • What can I do to help?
  • Tell me what your last company did and how it was different from the competition?
  • You found a problem you now own. How do we fix it?
  • Hire people who will tell you what they think you should do.
  • Perfect the art of stoicism. Stoicism is defined by Ian as the art of listening.
  • Management By Walking Around
  • A “Can Do” positivity is always rewarded.
  • Be a person who just gets stuff done.
  • How would you describe yourself in 2 to 5 words?
  • Do you have the will to act?

2009-4559“If you want to build a ship, don’t drum up the men and women to gather wood, divide the work, and give orders. Instead, teach them to yearn for the vast and endless sea.” -Antoine de Saint-Exupéry

old-radio-cc-1-990x633Here’s what happened the last time audio producers got better data

Podcasting is about to become more like radio. Nothing will change with the actual mechanics of podcasts — how they’re produced, how they’re distributed, or who listens. The change will come in what producers know about who listens, and when they stop listening. This fall, Apple will release new analytics for podcasts that will show … Continue reading

Victory On Demand Is Here!

November 21, 2016


Over the past 6 months I’ve been working with a team of very talented people to build and launch a new music service called “Victory On Demand.” (My role in the project has been a small one, although it continues to grow). Think of it as the “Spotify” of Christian music. You can listen to any song or entire albums from thousands of Christian artists and create your own playlists. Explore music from Today’s Worship, Pop, Hip-Hop, Gospel, EDM, Spanish and 6 other genres. I’m building my Christmas playlist today. Any suggestions?

Guaranteed to bring a smile to your face!

“Success is knowing your purpose in life, growing to reach your maximum potential and sowing seeds to benefit others.” – John C. Maxwell

Screenshot 2016-03-29 11.24.45

I’d love to help. Let’s connect and make your audio project the best that it can be. Get in touch.


Matt Collins Guardian article on fundraising proclaimed, “A recent report found that entrepreneurs say social media is a waste of time, with no discernible impact on their sales, and I believe the same could be said for charities.” Matt’s conclusion is that resources should be allocated to avenues where the donations are generated. Has your ministry seen a good return on investment for the time and money you’ve spent soliciting funds through social media? Carlos Miranda in a reaction piece to Matt’s post contends, “Telling charities to step away from social media is short-sighted.” Ignore digital natives at your own peril he warns, Continue Reading…

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Several years ago my colleague Tom Atema, who I know from his days at WMIT Radio in Asheville and EQUIP, gave me a copy of his book Leadership In Blue Jeans. I didn’t read it until recently … glad I did. My biggest takeaways included:

  • The mission is more important than who gets the credit.
  • “God uses money to create spiritual growth moments in our lives. Money is a catalyst so we can grow to another level in our faith” (p. 17).
  • It is more important to develop people for ministry rather than just doing ministry.
  • In non-profit ministry we can only control our expense. We cannot control income.
  • “People who are average in passion have less than average followers” (p. 45).
  • Be careful not to equate God’s blessings of success as something we achieved.
  • As leaders we will never take people to places where we ourself have never been.

There are many more pages and insights all marked up by the yellow highlighter. Tom’s book is like a powerful vitamin B shot that is sure to energize anyone serving and leading people in ministry. With the authors background in Christian radio, anyone in our field will find Leadership In Blue Jeans helpful in keeping our priorities straight.

Emotional Companionship

February 22, 2016


Here’s a powerful quote by Eric Norberg from his 1996  book Radio Programming that still rings true today: “What you seek to influence with radio programming is audience behavior, and for that you must provide an emotionally satisfying companionship service–a soundtrack for the listener’s life–that logical liners can reinforce” (page 14). Does your station treat the listener like a friend? A genuine relationship with your listeners is a formula for success!