Archives For Books

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Several years ago my colleague Tom Atema, who I know from his days at WMIT Radio in Asheville and EQUIP, gave me a copy of his book Leadership In Blue Jeans. I didn’t read it until recently … glad I did. My biggest takeaways included:

  • The mission is more important than who gets the credit.
  • “God uses money to create spiritual growth moments in our lives. Money is a catalyst so we can grow to another level in our faith” (p. 17).
  • It is more important to develop people for ministry rather than just doing ministry.
  • In non-profit ministry we can only control our expense. We cannot control income.
  • “People who are average in passion have less than average followers” (p. 45).
  • Be careful not to equate God’s blessings of success as something we achieved.
  • As leaders we will never take people to places where we ourself have never been.

There are many more pages and insights all marked up by the yellow highlighter. Tom’s book is like a powerful vitamin B shot that is sure to energize anyone serving and leading people in ministry. With the authors background in Christian radio, anyone in our field will find Leadership In Blue Jeans helpful in keeping our priorities straight.

Essential-Books-Product-Marketing

Whether you are trying to influence customers to buy a physical product or you’re marketing a brand — these 12 books can help. Dave Gerhardt provides key takeaways for each of the 12 books in this blog post. His recommended reads will keep me busy over the holidays.

Nick-Saban

The Crimson Tide is my second favorite football team behind UGA. Okay, they are my third because I do like Auburn. This season they are the only team I can still pull for in the hunt for the championship. Regardless of whether you like Alabama or not, there’s no denying that the teams success is traceable to coach Saban’s leadership. Monte Burke who wrote “Saban: The Making Of A Coach,” shares the top 9 leadership lessons he observed about Nick while writing the book. The story behind #5 is quite humorous.

Image 3 From Seth Godin

From "Onward" by Howard Schultz

From “Onward” by Howard Schultz

Image 7 From “The World is Flat” by Thomas L. Friedman