Archives For Podcasting

old-radio-cc-1-990x633Here’s what happened the last time audio producers got better data

Podcasting is about to become more like radio. Nothing will change with the actual mechanics of podcasts — how they’re produced, how they’re distributed, or who listens. The change will come in what producers know about who listens, and when they stop listening. This fall, Apple will release new analytics for podcasts that will show … Continue reading